SaaS Customer Success Blog

Customer Retention Measurement Goals for Subscription/SaaS Businesses

onion sliced2When managing a reasonably large (500+) customer base, you have a bunch of issues to deal with when it comes to keeping your customers happy and paying their bills every billing period.

Topics: account management analytics

Good End-of-Customer-Life Experiences, with MailChimp's Cancellation Flow

MailChimp has a very nice cancellation flow. I found this out when I closed a year-old account with them.

In this post are screenshots and commentary about what I think they're doing right in their cancellation flow design.

mailchimp cancellation flow dropdown 1
Topics: user experience design account management